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Variety is of course the spice of life. With so many fabulous classic cars out there to be enjoyed and experienced, why would you insist on sticking to just one marque – maybe even one specific model? This is a reality which our very own Claus Ebberfeld has embraced better than most during his self-imposed educational journey through the world of classic cars. However, his travels aren’t over yet, as he still longs for an American classic to add to his long list of diverse cars he has owned during the past 15 years or so.

And to address that, Claus came up with this of all things: the Buick Reatta…? But why Claus? Just, why? Now I too can easily recognise many of the Reatta’s virtues, but surely this just won’t do if you are on a mission to own your first American? If you want to taste America, you really need to go full-fat! We’re talking big V8 engine, extravagant styling, XXL dimensions, and luxury and comfort like no other. So this week’s Prime Find is entirely devoted to Claus.

Corvettes, muscle cars and huge 4×4’s are all great, but let’s be honest, nothing flies the Star-spangled Banner in your face quite like a Cadillac. And that’s precisely what we’ve got here. It’s even from the sixties too, just to ensure proper classic car status. So with no further ado, let me introduce the 1968 Cadillac Sedan de Ville Hardtop.

Cadillac’s third-generation de Ville was introduced for the 1965 model year. Of course, this was the era where all American manufacturers would introduce fairly significant changes for each new model year, and the de Ville was no exception. So those in the know will easily identify a ’65 from a ’66, a ’66 from a ’67 and so forth. However, the 1968 was significant in that it was the last year to sport those prominent stacked dual headlights which gave it such presence. Among multiple other changes, it was also the first year of the enlarged 472 cu in V8 engine – that’s a stonking 7.7-litres for us Europeans! Like I said, this is indeed a proper Yank Tank. Yet despite all of its vastness – more than 5.7 meters in length and weighing in at well above 2 tons – the Bill Mitchell design is still crisp, sharp and outright elegant. Besides, has there ever been anything cooler than a pillarless sedan?

Now if I must say so myself, I’ve been quite cunning here. We all know what’s going to happen next: excuses. Claus can’t buy a classic car unseen from the USA, then there’s the cost of shipping, and even worse is of course those dreaded Danish import taxes which are so unfairly imposed on all car enthusiasts residing in Denmark. Well, that’s why I’ve made sure that this particular ’68 Cadi is in fact for sale in Denmark and comes with all taxes paid and a full Danish registration.

According to the private vendor, his Cadillac spent most of its life in California. It’s an older restoration which was resprayed about 10 years ago – before it was imported into Denmark in 2017. It’s a fully specced car which even has functioning air condition. The vendor has recently treated it to all new brakes and new tyres as well, and reports that it drives as it should and is in good condition. If the pictures are anything to judge by, they certainly back that up, and the de Ville looks fab in its stunning turquoise metallic paintwork and white vinyl roof. Such a statement! – erhm… Claus, an AMERICAN statement! These pictures have been borrowed from the advert:

Claus my dear friend, this truly is a proper American. No Reatta is ever going to educate you as will a ’68 Cadillac Sedan de Ville Hardtop. And all of this glory can be yours for 185,000 currently equating to approximately £ 21,250 or Euro 24,800. The vendor even says he will entertain serious offers. If you, dear ViaRETRO reader, plan on beating Claus to the Cadi, you’ll need the details in the full advert: 1968 Cadillac Sedan de Ville



With our Saturday instalment of Prime Find of the Week, we’re offering our services to the classic car community, by passing on our favourite classic car for sale from the week that passed. This top-tip might help a first-time-buyer to own his first classic, or it could even be the perfect motivation for a multiple-classic-car-owner to expand his garage with something different. We’ll let us inspire by anything from a cheap project to a stunning concours exotic, and hope that you will do the same.
Just remember – Any Classic is Better than No Classic! We obviously invite our readers to help prospective buyers with your views and maybe even experiences of any given model we feature. Further to that, if you stumble across a classic which you feel we ought to feature as Prime Find of the Week, then please send us a link to

4 Responses

  1. Claus Ebberfeld

    I see where you’re getting at, Anders – I really do. But I would still very much prefer a Reatta.

    I like the Cadillac name. I like the V8-engine. I even rather like the shape. There’s just too much of it. In every sense of the word, in fact.

    No, I don’t see it ever happening. Not full-size. Not full-time, at least. On a visit on their home shores, maybe. But not here in my back yard where the roads are narrow and winding.

    In general I don’t think cars should be larger than my current Jaguar XJ12 Sovereign. And the big question also is: When you have en XJ12 why would you want a full-size yank tank?

  2. Anders Bilidt

    @claus-ebberfeld, the answer to your question is easy. Especially as you have outlined the principles for it yourself… You – of all people – need a full-size Yank Tank in order to take the next step on your self-imposed educational journey. You are currently lacking hugely in experiencing American classics – as am I if I’m to be honest. But no Reatta will ever educate us properly…
    Now had you already tried owning a real American, then I could perhaps see the logics in wanting to taste the alternative American approach to building a car – such as the Reatta, a Fiero or similar. But this should not be your first American. It’s just not right!

  3. Tony Wawryk

    @anders-bilidt and @claus-ebberfeld, I think Anders is right to say that a Reatta (terrible name, by the way) would not be a satisfactory way to experience owning an American classic, but I also understand Claus’s point about a car such as this Cadillac land-yacht just being “too much”in pretty much every respect, so I would respectfully suggest that the compromise might be a pony car, but at the more powerful end in terms of muscle; after all, a muscle car is perhaps just as American as a land yacht? A Dodge Charger might be too big, but perhaps a Camaro or Dodge Challenger would fit the bill? They’d certainly be my choice of US classic for, what it’s worth (probably no more than two cents).

  4. yrhmblhst

    ‘Too much’?!?!?! way too much is barely enough man!
    Been away from the ‘puter for a few days, so just catching up.
    The ‘American car experience’ will vary somewhat due to interest[s] ; this is a good example. A big Caddy is definitely a full boat American car ‘experience’ , but it may not be the ‘right’ one…as an example, I have no personal desire for one. never have. But i know people – including a Frenchman living here – that won’t consider anything else. Old cads DO have presence, AND they make a statement, both of which are cool, its just that some of us arent into particular aesthetic. [tho Terrys 65 coupe deville lowered on bags with Boyds, shaved, decked – not nosed- is pretty darn cool imnsho]
    Oh, and Mr bilidt is correct – a reatta won’t cut it. You may like the shape, but its too homogenised a driver with low power. Know two people that have/have had one. One used it as a somewhat stylish daily, but only kept it awhile; no biggie. The other is owned by a gorgeous middle aged woman who says she will be buried in it. take from that what you will.
    Personally, I would think that Mr Wawwryk has the best advice / correct direction here. Start with something like a Camaro or Mustang, and work your way up. I personally might suggest a Corvette; not talking about the newer ones, but definitely pre-80. If I had your money, I would concentrate on 65-6-7 models, otherwise, the 68 up cars. I have a particular fondness for 73s myself; they havent gotten nuts money yet, and whilst the performance is off a bit from the pre 72 cars, still decent with better ‘touring’ manners and less NVH. Skip 74-6; 77, 8 and nine are much better cars. THEN, when you get to liking those, we’ll put you into a 67 Plymouth GTX or a 64 GTO. now THATS the total American Car Experience!


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